Canada: share of marketers to reduce spending on traditional media 2014-2015

This statistic shows the responses to a survey about digital marketing in Canada as of March 2015. In 2015, 62 percent of respondents stated that they plan to reduce spending for broadcast radio. This is an increase from 2014, where 58 percent of respondents stated they would reduce spending in broadcast radio.

本统计数据展示了截至2015年3月关于加拿大数字营销的调查结果。在2015年，62%的受访者表示他们计划减少对广播电台的支出。这一比例相较于2014年有所上升，当年有58%的受访者表示将减少在广播电台上的支出。