X/Twitter: distribution of global audiences 2024, by gender

As of January 2024, micro-blogging platform X (formerly Twitter) was more popular with men than women, with male audiences accounting for 60.9 percent of global users. Additionally, users between the ages of 25 and 34 were particularly active on X/Twitter, making up more than 38 percent of users worldwide. How many people use?Although X/Twitter holds its status as a mainstream social media site, it falls short in comparison to other well-known platforms in terms of user numbers. As of early 2022, X/Twitter had around 436 million monthly active users, whilst Meta’s Facebook reached almost three billion MAU. Overall, the United States is home to over 105 million X/Twitter users, making up Twitter’s largest audience base, followed by Japan, India, and the United Kingdom, respectively. How is Twitter used?X/Twitter is utilized by its audience for many different purposes. In May 2021, over 80 percent of high-volume X/Twitter users (defined as users who tweet around 20 times per month) in the United States reported using the platform for entertainment, whilst 78 percent said they used it as a way to stay informed. High-volume X/Twitter users were far more likely to use the service as a means of expressing their opinion. Furthermore, in 2022, over half of social media users in the U.S. used Twitter as a news resource.

截至2024年1月，微型博客平台X（原Twitter）在男性用户中的受欢迎程度超过了女性用户，男性用户占全球用户的60.9%。此外，25至34岁年龄段的用户在X/Twitter平台上尤为活跃，占全球用户总数的38%以上。尽管X/Twitter作为主流社交媒体网站保持着其地位，但在用户数量方面，它与其他知名平台相比略显不足。截至2022年初，X/Twitter的月活跃用户数约为4.36亿，而Meta的Facebook的月活跃用户数接近30亿。总体而言，美国拥有超过1.05亿的X/Twitter用户，成为Twitter最大的受众群体，其次是日本、印度和英国。X/Twitter如何被使用？X/Twitter的用户群体使用该平台的目的多种多样。在2021年5月，美国超过80%的高频X/Twitter用户（定义为每月发推约20次的用户）表示，他们使用该平台是为了娱乐，而有78%的人表示，他们使用它来获取信息。高频X/Twitter用户更有可能将服务作为表达自己观点的手段。此外，到2022年，美国超过一半的社交媒体用户将Twitter作为新闻资源。