Using a Video-based Product Ranking Tool (VPRT) as a basis for market segment...

The groundnut data was collected from small-scale groundnut farmers in the Tanzanian regions of Dodoma, Shinyanga, Mtwara, Lindi, and Songwe in May and November 2023. The sample size consists of 2,200 small-scale farmers. The phase one data responses are from farmers in Dodoma and Shinyanga, collected in May 2023, while the phase two data is from farmers...