Digital advertising spending in Peru 2023, by format

In 2022, social media attracted the highest spending among digital advertising formats in Peru: 128 million U.S. dollars. The figure included video ads on social media platforms. Search engine marketing (SEM) and display/banners followed, attracting 43 and 42 million dollars, respectively. Overall, Peru's online ad spending surpassed 271 million U.S. dollars that year.

在2022年，秘鲁数字广告领域中，社交媒体吸引了最高的投资：1.28亿美元。此数据包括了社交媒体平台上的视频广告。搜索引擎营销（SEM）和展示/横幅广告紧随其后，分别吸引了4300万美元和4200万美元。总体而言，秘鲁当年的在线广告支出超过了2.71亿美元。