Strategic Priorities of Marketing Automation
收藏University of Hamburg2025-08-13 更新2026-04-17 收录
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https://www.fdr.uni-hamburg.de/record/17824
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资源简介：
All study data and scripts are included in the Manuscript or Web Appendix of the paper. <br>
The uploaded files contain all data, code and the publication (manuscript + appendix) for the paper "Strategic Priorities of Marketing Automation", published in Marketing Review St. Gallen (2025).
提供机构：
Heitmann, Mark; Rosada, Julia
创建时间：
2025-08-13
