eCommerce Benchmark KPIs: Electronics in Mexico

In 2023, next to an add-to-cart rate of 7.3%, a cart abandonment rate of 79.2%, and a conversion rate of 1.5%, the eCommerce Benchmark KPIs for Electronics in Mexico also consist of an AOV of US$123.7, a discount rate of 11.6%, and a return rate of 7.8%.

至2023年，墨西哥电子消费品电商领域的基准关键绩效指标（KPIs）包括7.3%的加入购物车比率、79.2%的购物车放弃率、1.5%的转化率，此外，平均订单价值（AOV）为123.7美元，折扣率为11.6%，退货率为7.8%。