Share of marketing e-mails that are personalized worldwide 2018

The statistic shows the share of marketing e-mails that are personalized according to industry professionals worldwide as of August 2018. The survey findings reveal that 39 percent of responding marketers said that almost none of their e-mails were personalized, while eight percent claimed the opposite.该统计数据展示了截至2018年8月，全球行业专业人士根据市场细分对营销邮件进行个性化处理的占比。调查结果显示，39%的受访营销人员表示他们几乎没有任何邮件进行个性化处理，而8%的受访者则声称完全相反。