Ecommerce Companies & Online Selling Signals

**Overview**
This dataset identifies U.S. businesses that sell goods or services online, including digitally native ecommerce brands and omnichannel sellers with online storefronts. Using observed digital commerce signals. This includes omnichannel sellers such as retailers, service providers, and professional offices (e.g., healthcare practices or local services) that accept payments or do transactions online.

The dataset enables organizations to distinguish businesses with online selling or online payment capabilities from purely offline businesses, providing a clear view of online selling activity across industries and regions.

**Organizations use this dataset to:**
- Target ecommerce sellers for GTM and outbound campaigns
- Identify digitally native brands and online-first businesses
- Segment prospects by commerce capability
- Support ecommerce, payments, logistics, and SaaS GTM strategies
- Analyze ecommerce adoption trends by industry and geography

All records are standardized and delivered as a single, ready to query Delta table, enabling seamless integration into sales, marketing, dashboards, and machine learning workflows.

**Coverage & Update Frequency:**

Coverage: Prior 12 calendar month only
Update Frequency: Monthly (rolling window)

**Segment Details:**
- Enigma ID
- Brand ID
- Brand Name
- Website
- Industry
- Industry classification description
- Industry classification type
- Industry classification code
- Industry classification description