Curated Feed as a Marketing Solution - Trial
收藏Snowflake2022-09-27 更新2024-05-01 收录
下载链接：
https://app.snowflake.com/marketplace/listing/GZSOZAM0IM
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资源简介：
Our normalized spend index values are calculated across time for each mapped brand. These index values are used to identify spending trends for any given brand. If the spend index value is increasing over time, then this signals there is more demand/higher sales for that particular brand, and vice-versa. This product provides granularity at the brand & stock ticker level with visibility on more than 630+ tickers.
ticker
brand_name
transaction_date
amount_index
count_index
Geography limitations: US
Sources:
3.1+ billion transactions tracked
400k linked panel members
630+ tickers
T+1.8 average latency
837K linked debit and credit accounts
Zero party data* comes from consumers
提供机构：
Drop Technologies Inc.
创建时间：
2022-09-26
搜集汇总
数据集介绍
背景与挑战
背景概述
该数据集通过标准化消费指数分析美国市场品牌的消费趋势，指数变化反映需求增减。它提供品牌和股票代码级别的详细数据，覆盖630多个代码，并基于超过31亿笔交易和837,000个关联账户的零方数据。
以上内容由遇见数据集搜集并总结生成
