Print ad spend in India 2014-2023
收藏www.statista.com2024-08-14 更新2025-03-27 收录
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In 2022, India's print media industry recorded advertising expenditures amounting to nearly 185 billion Indian rupees. An increase from the previous year, it showed signs of the industry recovering from the COVID-19 pandemic, with a forecast for 2023 estimating a return to pre-pandemic levels. Major events such as the Indian Premiere League, Cricket World Cup, FIFA Men's World Cup and the onset of election season in India have bolstered ad expenditure in the country.
于2022年,印度印刷媒体产业广告支出高达近1850亿印度卢比。较上年有所增长,这一现象显示出该产业正从COVID-19疫情中逐步恢复,预计2023年将恢复至疫情前的水平。印度超级联赛、世界杯 cricket、FIFA 男子世界杯以及印度选举季的到来等因素,均显著推动了该国广告支出的增长。
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