eCommerce Benchmark KPIs: Garden in the Netherlands

In 2023, next to an add-to-cart rate of 7.5%, a cart abandonment rate of 64.6%, and a conversion rate of 2.6%, the eCommerce Benchmark KPIs for Garden in the Netherlands also consist of an AOV of US$153.7, a discount rate of 8.7%, and a return rate of 2.8%.

于2023年，荷兰园艺电子商务领域的基准关键绩效指标（KPIs）除却7.5%的加入购物车比率、64.6%的购物车放弃率以及2.6%的转化率之外，还包括平均订单价值（AOV）为153.7美元、折扣率为8.7%以及退货率为2.8%。