In / Out In / Out

Contributor(s): United States Department of Health and Human Services The History of Medicine Division. Prints and Photographs Collection Publication: United States Department of Health and Human Services, 1994 Language(s): English Format: Still image Subject(s): Smoking Public Health Genre(s): Archival Materials Posters Slides (photographs) Abstract: Appealing to contemporary trends and popular merchandise among a teenage audience, this 1994 poster features a teenage girl surrounded by cultural objects including pizza, sunglasses, video games, boxer shorts, bagels, flight jacket, and football. These things are simply proclaimed "in" style while the ashtray with cigarette butts and a burning cigarette are labeled "out" of fashion. While simplistic in layout and message, this poster only requires two words to convey its message of deglamorization. Collectively, the images generate positive associations with the nonsmoking girl that discourage the appeal of both cigarettes as a product and smoking as an activity. Copyright: The National Library of Medicine believes this item to be in the public domain. (More information) Extent: 1 pages NLM Unique ID: 101584655X63 (See in Profiles in Science) Profiles in Science ID: VCBBFG Permanent Link: http://resource.nlm.nih.gov/101584655X63 Archival Collection: Visual Culture and Health Posters (Profiles in Science)