Reakties op kunstadvertenties in Vrij Nederland 1974

<p>Reactions of subscribers of the opinion weekly Vrij Nederland concerning advertisements meant to stimulate experiments and innovations in art. Interpretation of advertisements / interest in: cross-word puzzles and cryptograms/ limericks/ codes, ciphers, picture puzzles/ word games/ construction puzzles/ etc. / ( ascribed ) possession of special qualities regarding: mathematics, languages, music, literature, wittiness / compared with others more: dynamic, creative, open minded, flexible and differentiated, efficient and down-to-earth / ever: wrote poem, short story, novel/ did acting, drawing, painting/ invented something now used / reading of reviews of theatre play, music, literature, sculpture, films / attendance of theatre play, concert, art exposition, films, reading books / attraction to classic art, modern art, experimental art, entertainment art / subscription to newspapers and opinion weeklies. Background variables: basic characteristics/ residence/ household characteristics/ occupation/employment/ income/capital assets/ education/ readership, mass media, and 'cultural' exposure</p>本数据集围绕《自由荷兰》（Vrij Nederland）意见周刊的订阅者对旨在激发艺术实验与创新的广告的反馈展开。具体内容包括订阅者对相关广告的解读，以及其在以下领域的兴趣：填字游戏与密码谜题、打油诗、密码与暗号、图像谜题、文字游戏、建构类谜题等；同时涵盖被归因具备的以下特殊素养：数学、语言、音乐、文学、机智思辨能力；相较于普通群体，其更具活力、创造力、开放性思维、灵活性与差异化特质，且兼具高效性与务实性；此外还统计了其过往经历：创作诗歌、短篇小说、长篇小说，参与表演、绘图与绘画创作，且曾发明至今仍在使用的物品；文化消费行为包括阅读戏剧、音乐、文学、雕塑与电影相关评论，观看戏剧演出、音乐会、艺术展览、电影，以及阅读书籍；其艺术偏好涵盖古典艺术、现代艺术、实验艺术与娱乐艺术；同时记录了其订阅报纸与意见类周刊的情况。本次调研的背景变量包括：基础特征、居住状况、家庭特征、职业与就业情况、收入、金融资产、受教育程度、读者群体属性、大众媒体接触情况，以及“文化”接触经历。