Impact of COVID-19 on global personal luxury goods market 2019-2020

The coronavirus crisis hit the personal luxury goods sector in varying degrees. A recent global study revealed that watches and jewelry market saw the largest decline in 2020, as the market shrank by a quarter compared to its size in 2019. This was followed by the apparel and accessories sector with a reduction of 20 percent in market size. Cosmetics and fragrances market was slightly more resilient to the effects of the pandemic, as this market experienced a 15 percent fall in size.

新冠病毒危机对个人奢侈品行业造成了不同程度的冲击。一项近期进行的全球研究表明，2020年手表和珠宝市场遭受了自2019年以来最大的跌幅，市场规模较上年缩小了四分之一。紧随其后的是服装及配饰行业，市场规模缩减了20%。化妆品和香水市场对疫情的影响相对更具韧性，该市场规模下降了15%。