Industries with highest share of retail media ad spend in Germany 2023
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In 2023, the retail industry held the highest share of the digital retail media advertising spending in Germany, with 17.6 percent. Finance ranked second, with 12.9 percent.
在2023年，德国零售业在数字零售媒体广告支出中占据了最高的份额，达到了17.6%。金融行业位居第二，占比为12.9%。
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