eCommerce Benchmark KPIs: Furniture & Homeware in South Africa

In 2023, next to an add-to-cart rate of 10.9%, a cart abandonment rate of 89.4%, and a conversion rate of 1.2%, the eCommerce Benchmark KPIs for Furniture & Homeware in South Africa also consist of an AOV of US$199.9, a discount rate of 9.6%, and a return rate of 3.4%.

于2023年，南非家具及家居用品电子商务基准关键绩效指标（KPIs）中，除10.9%的加入购物车率、89.4%的购物车放弃率及1.2%的转化率之外，还包括平均订单价值（AOV）为199.9美元、折扣率为9.6%，以及退货率为3.4%。