Top reasons consulting companies not using Apple Vision Pro for marketing Spain 2024

During a survey conducted among consulting business owners in Spain in February 2024, 60 percent of respondents who said they were not planning to invest in marketing experiences within Apple Vision Pro said this was due to their lack of interest in creating immersive experiences. This was followed by 16 percent of respondents stating they lacked a team to develop said experiences. Apple Vision Pro was released in February 2024, a headset that has been defined as a spatial computing device by the company.

在2024年2月对西班牙咨询业业主进行的一项调查中，60%的受访者表示他们不打算在苹果Vision Pro的营销体验上进行投资，原因在于他们对创建沉浸式体验缺乏兴趣。紧随其后的是16%的受访者，他们表示缺乏开发此类体验的团队。苹果Vision Pro于2024年2月发布，该设备被公司定义为空间计算设备。