Factori USA Consumer Graph Data | socio-demographic, location, interest and intent data | E-Commere |Mobile Apps | Online Services

Our consumer data is gathered and aggregated via surveys, digital services, and public data sources. We use powerful profiling algorithms to collect and ingest only fresh and reliable data points. Our comprehensive data enrichment solution includes a variety of data sets that can help you address gaps in your customer data, gain a deeper understanding of your customers, and power superior client experiences. 1. Geography - City, State, ZIP, County, CBSA, Census Tract, etc. 2. Demographics - Gender, Age Group, Marital Status, Language etc. 3. Financial - Income Range, Credit Rating Range, Credit Type, Net worth Range, etc 4. Persona - Consumer type, Communication preferences, Family type, etc 5. Interests - Content, Brands, Shopping, Hobbies, Lifestyle etc. 6. Household - Number of Children, Number of Adults, IP Address, etc. 7. Behaviours - Brand Affinity, App Usage, Web Browsing etc. 8. Firmographics - Industry, Company, Occupation, Revenue, etc 9. Retail Purchase - Store, Category, Brand, SKU, Quantity, Price etc. 10. Auto - Car Make, Model, Type, Year, etc. 11. Housing - Home type, Home value, Renter/Owner, Year Built etc. Consumer Graph Schema & Reach: Our data reach represents the total number of counts available within various categories and comprises attributes such as country location, MAU, DAU & Monthly Location Pings: Data Export Methodology: Since we collect data dynamically, we provide the most updated data and insights via a best-suited method on a suitable interval (daily/weekly/monthly). Consumer Graph Use Cases: #360-Degree Customer View:Get a comprehensive image of customers by the means of internal and external data aggregation. #Data Enrichment:Leverage Online to offline consumer profiles to build holistic audience segments to improve campaign targeting using user data enrichment #Fraud Detection: Use multiple digital (web and mobile) identities to verify real users and detect anomalies or fraudulent activity. #Advertising & Marketing:Understand audience demographics, interests, lifestyle, hobbies, and behaviors to build targeted marketing campaigns. Using Factori Consumer Data graph you can solve use cases like: # Acquisition Marketing Expand your reach to new users and customers using lookalike modeling with your first party audiences to extend to other potential consumers with similar traits and attributes. # Lookalike Modeling Build lookalike audience segments using your first party audiences as a seed to extend your reach for running marketing campaigns to acquire new users or customers And also, CRM Data Enrichment, Consumer Data Enrichment B2B Data Enrichment B2C Data Enrichment Customer Acquisition Audience Segmentation 360-Degree Customer View Consumer Profiling Consumer Behaviour Data ---

搜集汇总

背景与挑战

背景概述

该数据集提供美国消费者的综合画像，包括地理、人口统计、财务、兴趣等11类详细信息，适用于客户分析、精准营销和欺诈检测等场景。数据通过调查和数字服务动态收集，定期更新，确保准确性和时效性。