Online vs. offline product research by category in Kenya 2022

When asked about "Online vs. offline product research by category", most Kenyan respondents pick "Consumer electronics (e.g. TV, smartphones)" as an answer. 71 percent did so in our online survey in 2022.The Global survey is part of Statista Consumer Insights, providing you with exclusive consumer survey results on more than 500 industries and topics.

在谈及“在线与离线产品研究之类别比较”时，多数肯尼亚受访者倾向于选择“消费电子产品（例如电视、智能手机）”作为回应。在2022年我们进行的在线调查中，有71%的受访者做出了如此选择。该全球调查是Statista消费者洞察计划的一部分，为您提供独家覆盖500多个行业和主题的消费者调查结果。