Average e-commerce conversion rate in selected European countries 2014

Among the European countries analyzed in 2014, the Nordic countries recorded the highest conversion rate on online shopping pages, with an average of 3.5 percent. They were followed by France and Germany, with a conversion rate of 3.2 percent and 2.5 percent, respectively.

在2014年对欧洲各国进行的分析中，北欧国家在在线购物页面上的转化率最高，平均达到3.5%。其后依次为法国和德国，转化率分别为3.2%和2.5%。