This dataset is comprised of the following: a. Data Extraction scripts (DataExtraction directory): Scripts to extract data from Twitter, Foursquare and Facebook using the respective platforms APIs. Yo
The tourist experience is a core indicator of destination management for the comprehensive evaluation of destination value. Tourist experience and tourist inspiration are important concepts in the str
The closer the satisfaction coefficient is to +1, the more the presence of the attribute influences respondents’ satisfaction. On the contrary, the closer the dissatisfaction coefficient is to -1, the
This study investigated the impact of Octomodal Mental Imagery (OMI) on brand experience and authenticity in advocating sustainable development and responding to the lack of brand experience and custo
