DIRECTIONS FOR ALIGNING INSURANCE SERVICES WITH INTERNATIONAL STANDARDS

This article examines the main directions for aligning insurance services with international standards. It analyzes the processes of adapting insurance accounting and reporting systems to globally accepted frameworks, particularly International Financial Reporting Standards (IFRS). The study highlights the importance of implementing modern actuarial methods, improving financial transparency, and enhancing risk management practices within insurance companies. Special attention is given to the role of IFRS 17 in standardizing insurance contract accounting and improving the comparability of financial statements across countries. The article also discusses key challenges faced by developing economies in adopting international standards and proposes practical approaches for effective implementation.