Telegram global downloads 2023, by country
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India was the leading market of Telegram by app downloads. Between January and December 2023, Indian users installed the messaging app approximately 84 million times. Russia ranked second, with over 35 million downloads over the observed period, while U.S. users installed the app nearly 30 million times. Brazil recorded the largest number of downloads among Latin American countries. France and Italy were the leading markets in Western Europe. Telegram usage in IndiaTelegram had the fourth highest penetration rate among social media platforms in India, following WhatsApp, Instagram, and Facebook. In the third quarter of 2023, nearly 462 percent of Indian active social media users reported having used Telegram over the past month. However, user engagement on Telegram in India was significantly lower than on other major networks. On average, Indian users spent 2.3 hours per month on the platform in 2021, which was 10 times shorter than on WhatsApp. Growing popularity of TelegramAs of July 2023, Telegram had 800 million active users around the globe, having multiplied its audience tenfold since December 2014. Telegram recorded a sharp increase in global downloads in the first quarter of 2021, when WhatsApp, its competitor owned by Meta, updated its privacy policy. In March 2022, Telegram further increased its popularity in Russia after Meta platforms Facebook and Instagram were banned in the country. The number of daily active users (DAU) of Telegram nationwide grew by 15 percent between January and March 2022.
印度成为Telegram应用下载量领先的市场。在2023年1月至12月间,印度用户安装了该即时通讯应用约8400万次。俄罗斯位列第二,在观察期间下载量超过3500万次,而美国用户安装应用次数接近3000万。巴西在拉丁美洲国家中下载量最多。法国和意大利成为西欧地区的领先市场。Telegram在印度的使用情况Telegram在印度是社交媒体平台中渗透率第四高的应用,仅次于WhatsApp、Instagram和Facebook。在2023年第三季度,近46.2%的活跃社交媒体印度用户报告称,在过去一个月内曾使用过Telegram。然而,印度Telegram的用户参与度显著低于其他主要社交网络。平均而言,印度用户在2021年每月在该平台上花费2.3小时,这比WhatsApp上的时间短了十倍。Telegram日益增长的受欢迎程度截至2023年7月,Telegram在全球拥有8亿活跃用户,自2014年12月以来其受众增长了十倍。Telegram在2021年第一季度记录了全球下载量的显著增长,当时其竞争对手、由Meta拥有的WhatsApp更新了其隐私政策。2022年3月,在Meta旗下Facebook和Instagram在俄罗斯被禁后,Telegram在俄罗斯的受欢迎程度进一步增加。2022年1月至3月间,Telegram全国每日活跃用户数(DAU)增长了15%。
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