Domestic luxury tourists hotel booking distribution Thailand 2023, by sales channel

According to a survey conducted in Thailand in 2023, a share of 47.68 percent of domestic Thai high-end tourists preferred to book their stay directly with the accommodation. Another 19.05 percent chose to book through the accommodations' homepage. In contrast, only 4.83 percent booked via travel agencies.

根据2023年在泰国进行的一项调查，47.68%的国内高端游客倾向于直接与住宿单位预订其住宿。另有19.05%的游客选择通过住宿单位的官方网站进行预订。相较之下，仅有4.83%的游客通过旅行社进行预订。