Public Perceptions and Engagement on Personalized Medicine: A European Survey

The database comprises data from a pan-European survey aimed at examining public perceptions, usage patterns, and engagement with personalized medicine. It includes responses on health app usage, attitudes toward data sharing, privacy concerns, and various sociodemographic factors. This resource provides a detailed look at how individuals across Europe interact with digital health solutions and their willingness to engage with mHealth technologies. Data was collected via a structured online survey disseminated across multiple European countries. Anonymized responses were obtained following ethical protocols and informed consent procedures, ensuring data protection compliance. The survey instrument was designed to capture multidimensional aspects of mHealth engagement. It included sections on personal demographics, frequency and types of health app usage, levels of trust in digital health solutions, and attitudes toward sharing personal health data. Variables include age, gender, educational attainment, and country of residence, allowing users to conduct stratified analyses of the data. The primary dataset is provided in CSV format, which is accompanied by a comprehensive data dictionary detailing each variable, its coding, and relevant metadata to support reproducibility and transparency.