eCommerce Benchmark KPIs: Footwear in Serbia

In 2023, next to an add-to-cart rate of 15.2%, a cart abandonment rate of 80.8%, and a conversion rate of 2.9%, the eCommerce Benchmark KPIs for Footwear in Serbia also consist of an AOV of US$62.5, a discount rate of 11.4%, and a return rate of 11.1%.

至2023年，塞尔维亚鞋类电子商务的基准关键绩效指标（KPIs）包括：15.2%的添加购物车率、80.8%的购物车放弃率、2.9%的转化率，此外，平均订单价值（AOV）为62.5美元，折扣率为11.4%，退货率为11.1%。