eCommerce Benchmark KPIs: Electronics in Pakistan

In 2023, next to an add-to-cart rate of 7.3%, a cart abandonment rate of 84.2%, and a conversion rate of 1.1%, the eCommerce Benchmark KPIs for Electronics in Pakistan also consist of an AOV of US$76.4, a discount rate of 16.2%, and a return rate of 4.3%.

截至2023年，巴基斯坦电子产品电子商务基准关键绩效指标（KPIs）中，除7.3%的加入购物车率、84.2%的购物车放弃率和1.1%的转化率之外，还包括平均订单价值（AOV）为76.4美元、折扣率为16.2%以及退货率为4.3%。