eCommerce Benchmark KPIs: Furniture in Nigeria

In 2023, next to an add-to-cart rate of 10.6%, a cart abandonment rate of 94.8%, and a conversion rate of 0.5%, the eCommerce Benchmark KPIs for Furniture in Nigeria also consist of an AOV of US$305.5, a discount rate of 12.3%, and a return rate of 2.5%.

于2023年，在10.6%的加入购物车率、94.8%的购物车放弃率以及0.5%的转化率之余，尼日利亚家具电商基准关键绩效指标（KPIs）亦包括平均订单价值（AOV）为305.5美元、折扣率为12.3%，以及退货率为2.5%。