Anthropological interpretation of the Business Model
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https://journals.aau.dk/index.php/JOBM/article/view/2926
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资源简介：
Using an anthropological interpretation, this essay presents the Business Model as a myth that has been institutionalized by a collective group of stakeholders. The myth allows them to become coordinated, especially when their number increases. What brings them all together is shared values and/or value-sharing.
提供机构：
Journal of Business Models
创建时间：
2019-12-13
