Segmentation used for personalization on e-commerce websites U.S. and UK 2020
收藏www.statista.com2023-01-06 更新2025-03-27 收录
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According to the results of a study conducted among e-commerce professionals in the UK and the U.S. in July 2020, 68 percent of respondents were already using real-time behavioral decisioning segmentation in the effort to personalize their e-commerce websites. Static segments were also used by 68 percent of e-commerce professionals.
根据2020年7月对英国和美国电子商务专业人士进行的调查研究结果，68%的受访者已采用实时行为决策细分技术，以实现其电子商务网站的个性化。静态细分同样被68%的电子商务专业人士所采纳。
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