Shopper intentions to shop during holiday season sales Australia 2024, by sales event

In a survey conducted among shoppers across Australia in 2024 regarding their attitudes and behaviors towards holiday season shopping, around two-thirds of respondents expressed their intention to shop during 2024 sales events. The Black Friday/Cyber Monday sales proved to be the most popular, with over 40 percent of those surveyed saying they planned to shop during this sales period.

在2024年对澳大利亚各地消费者进行的一项关于节假日购物态度和行为调查中，约三分之二受访者表示他们有意在2024年的促销活动中进行购物。其中，黑色星期五/网络星期一促销活动最为受欢迎，超过40%的受访者表示他们计划在这一促销期间进行购物。