eCommerce Benchmark KPIs: Care Products in Turkey

In 2023, next to an add-to-cart rate of 16.5%, a cart abandonment rate of 81.1%, and a conversion rate of 3.1%, the eCommerce Benchmark KPIs for Care Products in Turkey also consist of an AOV of US$36, a discount rate of 11.3%, and a return rate of 2.6%.

于2023年，土耳其电子商务领域护理产品关键绩效指标（KPIs）中，除16.5%的加入购物车率、81.1%的购物车放弃率和3.1%的转化率外，还包括平均订单价值（AOV）为36美元、折扣率为11.3%以及退货率为2.6%。