Online Shopping Behavior
收藏NIAID Data Ecosystem2026-03-12 收录
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资源简介：
Data collected using online questionnaire from 306 respondents. This data includes RAW data and after bootstrap analysis using PLS-SEM. The questionnaire was developed to explore online shopping behaviour viewed from variables including promotion, social media, celebrity endorsement, and purchase decision.
创建时间：
2021-07-12
