酸辣味虎皮鸡爪用户消费能力分层数据
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统计分析酸辣味虎皮鸡爪消费数据,通过对历史下单用户画像建立,对用户进行标签制定,定位用户消费级别,为企业在全国各地设立产品周转仓及针对各地区消费者对辣度、规格的喜好有针对性的制定广告营销策略提供数据支持。1、用户消费酸辣味虎皮鸡爪数量占总消费无骨鸡爪数量的比例=用户消费酸辣味虎皮鸡爪数量/总消费无骨鸡爪数量*100%;2、用户消费占总消费的比例按从大到小进行排名;3、消费分类运用ABCDEF分类法,对占比6%以上的,给予“A类消费”分层;占比5%到6%区间的,则给予“B类消费”分层;占比在4%到5%区间,则给予“C类消费”分层。占比在3%到4%区间,则给予“D类消费”分层;占比在2%到3%区间,则给予“E类消费”分层;占比在2%以下,则给予“F类消费”分层。
This dataset conducts statistical analysis on the consumption data of spicy and sour flavored tiger skin chicken feet. By establishing user portraits of historical order customers and formulating user tags, it positions users' consumption levels, providing data support for enterprises to set up product turnover warehouses across the country and develop targeted advertising and marketing strategies based on regional consumers' preferences for spiciness and product specifications. 1. The proportion of the quantity of spicy and sour flavored tiger skin chicken feet consumed by a user in the total consumption of boneless chicken feet = (Quantity of spicy and sour flavored tiger skin chicken feet consumed by the user / Total quantity of boneless chicken feet consumed) * 100%; 2. Rank the proportion of each user's consumption of spicy and sour flavored tiger skin chicken feet in the total boneless chicken feet consumption in descending order; 3. The consumption classification adopts the ABCDEF classification method: users with a proportion higher than 6% are classified as "Class A Consumption"; those with a proportion between 5% and 6% are classified as "Class B Consumption"; those with a proportion between 4% and 5% are classified as "Class C Consumption"; those with a proportion between 3% and 4% are classified as "Class D Consumption"; those with a proportion between 2% and 3% are classified as "Class E Consumption"; and those with a proportion below 2% are classified as "Class F Consumption".




