When Celebrities Speak: A Nationwide Twitter Experiment Promoting Vaccination In Indonesia
收藏NBER2019-02-01 更新2025-01-04 收录
下载链接：
https://www.nber.org/papers/w25589
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资源简介：
Celebrity endorsements are often sought to influence public opinion. We ask whether celebrity endorsement per se has an effect beyond the fact that their statements are seen by many, and whether on net their statements actually lead people to change their beliefs. To do so, we conducted a nationwide
提供机构：
美国国家经济研究局
创建时间：
2019-02-01
