eCommerce Benchmark KPIs: Smoking Supplies in the Philippines

In 2023, next to an add-to-cart rate of 11%, a cart abandonment rate of 81.6%, and a conversion rate of 2%, the eCommerce Benchmark KPIs for Smoking Supplies in the Philippines also consist of an AOV of US$59, a discount rate of 12.6%, and a return rate of 0.8%.

至2023年，菲律宾烟草用品的电子商务基准关键绩效指标（KPIs）包括11%的加入购物车率、81.6%的购物车放弃率、2%的转化率，同时平均订单价值（AOV）为59美元，折扣率为12.6%，退货率为0.8%。