THE INFLUENCE OF DIGITAL PRODUCT UTILIZATION IN FOOD AND BAVERAGE BUSINESS PROCESS WITH BIBLIOGRAPHY METHOD

This dataset contains the comprehensive bibliographic records used for the research article titled "The Influence of Digital Product Utilization in Food and Beverage Business Process." The study aims to map the evolution, intellectual structure, and current trends of digital product adoption (such as blockchain, IoT, and AI) within the global food and beverage industry. The primary hypothesis of the study is that digital transformation has shifted from basic digitization to complex, data-driven ecosystems dominated by supply chain transparency and efficiency.