Ghana - Parental Nudges Project Impact Evaluation 2020-2021

The Parental Nudges Project Impact Evaluation was approved by the Strategic Impact Evaluation Fund (SIEF) of the World Bank on October 2020 in the Great Accra Region of Ghana. The official project name is called " Nudges To Improve Learning And Gender Parity: Supporting Parent Engagement And Ghana’s Educational Response To Covid-19 Using Mobile Phones”, known as “Parental Nudges Project (PNP)”. The project seeks to address the inequitable access to education and inequalities by child gender and households background during the Covid-19 pandemic through a household-level intervention designed to improve school-aged children’s outcomes by engaging parents in their children’s learning. Impacts are examined on child outcomes, including school enrollment and attendance, and learning outcomes. In addition, impacts are examined on mediating mechanisms including parental beliefs about returns to education, educational expectations and aspirations for children, engagement in education, and the rate of returning to school. Finally, with four variations of the treatment arm, impact variation is examined by duration of message receipt (12 vs 24 weeks), and by a focus on general education versus gender parity.