Dataset Measuring digital entrepreneurial competencies in the Republic of Serbia

The dataset “Merenje digitalnih preduzetničkih kompetencija u Republici Srbiji (Responses)” contains data collected through an online survey designed to measure digital entrepreneurial competencies (DEC) among Serbian university students. It includes 149 responses gathered from undergraduate and master’s students, primarily from the Belgrade Banking Academy, with participants representing various study fields such as finance, management, marketing, accounting, and IT in finance. The dataset is structured in 33 columns, beginning with demographic variables—such as higher education institution, study level, field of study, employment status, gender, age, and parental education—and continuing with self-assessment items related to DEC. These items are based on the EmDigital framework and use 5-point Likert scales to capture students’ perceived skills in areas like creativity and innovation, information search and analysis, and business prospecting. In addition to self-evaluative questions, the dataset includes applied knowledge items, such as identifying digital tools for email marketing, catalog creation, or business modeling (e.g., Business Model Canvas, freemium model). Some open-ended questions allow qualitative insight into students’ reasoning and examples (e.g., naming an emerging technology or explaining budgeting decisions). The dataset is suitable for descriptive and inferential analysis, including comparisons across demographic groups, and can be used to explore how contextual and personal factors influence perceived digital entrepreneurial abilities.