Trademarks as an Indicator of Product and Marketing Innovations
收藏Organisation for Economic Co-operation and Development2026-04-11 收录
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Non-technological innovation is a major factor of competitiveness and productivity growth in the
economy, notably in the service industries. However, the measurement of non-technological innovation
and of innovation in the service industries is currently very poor, as traditional data sources like R&D or
patents do not apply to these types of...
