A AI and Eye Tracking Reveal Design Elements’ Impact on E-Magazine Reader Engagement
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https://figshare.com/articles/dataset/A_AI_and_Eye_Tracking_Reveal_Design_Elements_Impact_on_E-Magazine_Reader_Engagement/27880221
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This data are part of the published research in a top-tier Education Sciences journal (Q1), entitled: "A AI and Eye Tracking Reveal Design Elements’ Impact on E-Magazine Reader Engagement". This research has been conducted by combining different technologies: webcam eye tracking tested on Oxford Business College (n=144) and AI Eye tracking/EEG neuromarketing software which predicts human behaviour (n=180.000).
创建时间：
2025-02-02
