Digital brand safety and viewability: A guide to protecting online brand reputation from a South African perspective
收藏DataCite Commons2024-04-24 更新2024-07-13 收录
下载链接:
https://esango.cput.ac.za/articles/dataset/Digital_brand_safety_and_viewability_A_guide_to_protecting_online_brand_reputation_from_a_South_African_perspective/25367638
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资源简介:
Ethical clearance number: 2021_FBMSREC_019This data has been used for the study of digital brand safety and viewability and provides a guide to protecting online brand reputation. The respondents are individuals from the South African media industry and the data provides their insights to the topics of brand safety and viewability based on their experiences in the industry.
提供机构:
Cape Peninsula University of Technology
创建时间:
2024-03-11



