Tuberculosis Is Preventable and Curable Tuberculosis Is Preventable and Curable

Contributor(s): National Tuberculosis Association The History of Medicine Division. Prints and Photographs Collection Publication: National Tuberculosis Association, 1935 Language(s): English Format: Still image Subject(s): Tuberculosis Public Health Genre(s): Archival Materials Posters Slides (photographs) Abstract: This 1935 poster uses the technique of modeling--encouraging the viewer to mimic the depicted behavior. In the illustration, a woman makes her way through the snow to mail her gifts and letters, all adorned with Christmas Seals. The headline provides a motivation complementary to the portrayal of generosity, inspiring confidence that "Tuberculosis is preventable and curable." Another common technique, the inclusion of the annual Christmas Seal itself in the design, was used to encourage yearly purchase of newly minted and collectable stamps. Copyright: This item may be under copyright protection; contact the copyright owner for permission before re-use. Extent: 1 pages NLM Unique ID: 101584655X11 (See in Profiles in Science) Profiles in Science ID: VCBBBP Permanent Link: http://resource.nlm.nih.gov/101584655X11 Archival Collection: Visual Culture and Health Posters (Profiles in Science)