Percentage of total media budget allocated to retail media according to marketers in the United States as of November 2025

Statista90

Percentage of marketing budgets allocated to direct mail according to marketers in Canada and the United States as of December 2023

Statista40

Expected budget allocations for streaming platforms according to marketing professionals from agencies and advertisers in France as of September 2023

Statista30

Marketing budget share allocated to video worldwide 2025

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