Consumers' Satisfactions Toward Hijab Fashion Brands
收藏NIAID Data Ecosystem2026-03-11 收录
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https://data.mendeley.com/datasets/zppfmykhd3
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资源简介：
This data set was collected through online self-administrative survey. Sample size was a total of 223 hijabistas, and filtered into 188 usable responses (84.3% per cent response rate).
The survey had three main sections:
1. Introduction, instructions,
2. Demographics (age, material status, occupation, and ethnicity) of the respondents, along with two filter questions to define their religious obligations in daily life and their fashion consciousness;
3. Survey items that measure seven main variables defined as “product quality”, “design quality”, “self-identity”, “social identity”, “product satisfaction”, “brand satisfaction”, and premium price.
创建时间：
2020-06-25
