Data Online Questionnaire - Indonesian Coffee Consumers

Indonesian Coffee Consumer Data was collected using an online survey. It includes socio-demographic backgrounds, attitudes towards sustainability, lifestyle, health and price consciousness, food choices using a Discrete Choice Experiment, and consumer segmentation based on k-means. The original language of the data is Indonesian. The data has been cleaned according to the 'data change logger' sheet.本数据集为印尼咖啡消费者数据集（Indonesian Coffee Consumer Data），通过线上问卷调查采集得到。数据集涵盖社会人口统计学背景信息、可持续发展态度、生活方式、健康与价格敏感度、采用离散选择实验（Discrete Choice Experiment）获取的食品选择偏好数据，以及基于k-means算法的消费者细分结果。该数据集的原始语言为印尼语，且已依据“数据变更日志（data change logger）”工作表完成数据清洗工作。