eCommerce Benchmark KPIs: Electrical Appliances in Pakistan

In 2023, next to an add-to-cart rate of 7.2%, a cart abandonment rate of 86.8%, and a conversion rate of 1%, the eCommerce Benchmark KPIs for Electrical Appliances in Pakistan also consist of an AOV of US$102.7, a discount rate of 13.2%, and a return rate of 4.2%.在2023年，巴基斯坦家电电子商务基准关键绩效指标（KPIs）除却7.2%的加入购物车率、86.8%的购物车放弃率和1%的转化率之外，还包括平均订单价值（AOV）为102.7美元、13.2%的折扣率和4.2%的退货率。