YOUTUBE AS A RESOURCE FOR CONTINUOUS EDUCATION OF JOURNALISM STUDENTS

Journalism as a profession has undergone significant changes with the emergence of the new technologies and the new media. Future journalists will have to be able to acquire a large number of skills in order to be able to their job, in comparison to journalists who successfully worked only ten years ago. What further complicates the education of journalism students is the fact that the changes that have occurred are not final, but the process is constantly changing, and the education system, no matter how modern and flexible, is not able to provide students with all the necessary knowledge and skills, because no one cannot predict the direction which the change will take. It is therefore of utmost importance that students learn how to independently search for resources to acquire new knowledge, which will be essential in future. The aim of this research is to examine students' attitudes to the use of YouTube as one of the possible platforms for continuous education to which they could turn to after graduation to acquire additional skills. The instrument was specifically designed for the purposes of this study; a survey sample included 162 students from the Department of journalism. The results varied in relation to the year of study. First-year students were generally ignorant of all the possibilities that this service may offer in the field of education. In the second year of study through course on Modern media technology YouTube is introduced during the teaching process and the research shows that students who have passed this exam are more likely to turn to this platform later in life for acquiring new skills. The general conclusion is that the teaching process in the field of new technologies should introduce YouTube and similar platforms in college curriculum, which would help the students to adapt to the future educational needs.随着新技术与新媒体的兴起，新闻业这一职业已发生显著变革。相较于仅在十年前便可出色履职的新闻从业者，未来的新闻记者必须掌握大量技能方能胜任岗位。而令新闻专业学生的教育培养更趋复杂的是，行业变革并非一劳永逸，而是处于持续演进之中；无论教育体系多么现代化、灵活化，都无法为学生提供全部必需的知识与技能，因为无人能够准确预判变革的走向。因此，让学生学会自主搜寻资源以获取新知，对其未来发展至关重要。 本研究旨在探究学生对于将YouTube（YouTube）作为继续教育平台之一的态度——毕业生可借助该平台获取额外职业技能。 本研究专门定制了调研工具，调研样本涵盖新闻系的162名学生。 调研结果因就读学年而异：大一学生普遍对该服务在教育领域的各类应用潜力缺乏认知。 在大二阶段，《现代媒体技术》课程会在教学过程中介绍YouTube；研究显示，通过该课程考核的学生，日后更倾向于借助该平台学习新技能。 综合结论为：新技术领域的教学环节应将YouTube及同类平台纳入高校课程体系，这将助力学生适配未来的教育需求。