In 2024, the European country with the highest spending on programmatic advertising was the United Kingdom, with an estimated expenditure of roughly 41.7 billion U.S. dollars. Germany ranked second, w

www.statista.com2024-06-20 更新110

Average CPM of programmatic OOH ads in the U.S. H2 2024-H1 2025, by venue category

程序化广告

广告定价分析

Average cost-per-mille (CPM) of programmatic out-of-home (OOH) advertising in the United States in 2nd half 2024 and 1st half 2025, by venue category (in U.S. dollars)

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Social share of display ad spend in Europe 2017-2023

数字展示广告支出

社交媒体广告份额

Share of social in digital display advertising spending in Europe from 2017 to 2023

Statista70