The study analyses differences in subjective well-being (SWB) across European regions. Through the Fuzzy-Hybrid TOPSIS approach, we analyse SWB at the country and regional levels. Additionally, a quan
The study analyses differences in subjective well-being (SWB) across European regions. Through the Fuzzy-Hybrid TOPSIS approach, we analyse SWB at the country and regional levels. Additionally, a quan
Retailers have been using promotion as a differentiation strategy that influences consumers’ expenditures and their shopping basket budgetary allocation. This study assessed the effect of retail promo
